Client
DKT
Task
Develop a localized Myanmar brand strategy and communication approach.
Deliverables
Provided a detailed brand strategy and communication approach for Fiesta Condoms that clearly profiles the right customer/Target Audience for a B2C business and a top-line marketing plan with concept creative to show the implementation of the strategy, messaging and creative look and feel.
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/b7d54f09-bdfe-4234-b60d-8067d3e9e368_rw_3840.jpg?h=464bdb11eec577918bbcbedceead9bac)
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/b446aa30-51a0-480c-9171-dc3e4d8be60f_rw_3840.jpg?h=b7b904b356c71fb597d0cd2d2b5ee619)
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/26bbec8b-f4ab-41bc-966c-24d8194efb04_rw_3840.jpg?h=e1723e6db708bd526f2c8b56be4ed8d2)
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/d8d3834a-b420-43e4-aed8-ebabf4f685b8_rw_3840.jpg?h=fab051c5c9559d2df6265f049be6e6ff)
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/b617633c-ce69-4fe3-8396-21631f64db1b_rw_3840.jpg?h=a855fce751e30e4be88a32e5b7cf9871)
![](https://cdn.myportfolio.com/99f5e3b9-7efd-46c4-b47c-7d7c0450a655/b4969324-1ab5-40a7-bdbf-238908bd03c3_rw_1200.jpg?h=379342177ccacf41c055b52046739323)